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	<title>Comments on: Am I &#8220;Mayor&#8221; of my own Social Media message?</title>
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		<title>By: Tonisha</title>
		<link>http://blog.bobbyrettew.com/2010/03/14/am-i-mayor-of-my-own-social-media-message/comment-page-1/#comment-133</link>
		<dc:creator>Tonisha</dc:creator>
		<pubDate>Thu, 25 Mar 2010 13:52:38 +0000</pubDate>
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		<description>Bobby, interesting perspective here.  While I agree that location apps are fad-ish and fun, it could potentially add value to a few small organizations.  Where I do see a connection - allowing cause based NPO&#039;s to highlight and potentially direct visitors to off-site locations and events where their initiative is being promoted. Indicating the location of that event via a FourSquare can be a helpful marketing tactic, along with the traditional event promotion. In that instance it may be less of being a &quot;thought leader&quot; and more of an awareness builder.</description>
		<content:encoded><![CDATA[<p>Bobby, interesting perspective here.  While I agree that location apps are fad-ish and fun, it could potentially add value to a few small organizations.  Where I do see a connection &#8211; allowing cause based NPO&#8217;s to highlight and potentially direct visitors to off-site locations and events where their initiative is being promoted. Indicating the location of that event via a FourSquare can be a helpful marketing tactic, along with the traditional event promotion. In that instance it may be less of being a &#8220;thought leader&#8221; and more of an awareness builder.</p>
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		<title>By: Bobby Rettew</title>
		<link>http://blog.bobbyrettew.com/2010/03/14/am-i-mayor-of-my-own-social-media-message/comment-page-1/#comment-82</link>
		<dc:creator>Bobby Rettew</dc:creator>
		<pubDate>Sun, 14 Mar 2010 22:03:43 +0000</pubDate>
		<guid isPermaLink="false">http://blog.bobbyrettew.com/?p=247#comment-82</guid>
		<description>Mandy, you have really helped me contextualize this concept. I am thinking in terms of the clients I work with on a daily basis. The more I can understand how others are using and see the potential benefit, I can find ways to integrate into some of the work I do. I think it would be cool to integrate video into this concept. Say, I go to eat around the corner at my favorite pizzeria, people navigate using foursquare or gowalla, then can watch a &quot;corporate&quot; video of the establishment or an uploaded video from the location. I will be interested to see how some &quot;big box&quot; groups use it effectively and truly engage users! BTW...you rock!</description>
		<content:encoded><![CDATA[<p>Mandy, you have really helped me contextualize this concept. I am thinking in terms of the clients I work with on a daily basis. The more I can understand how others are using and see the potential benefit, I can find ways to integrate into some of the work I do. I think it would be cool to integrate video into this concept. Say, I go to eat around the corner at my favorite pizzeria, people navigate using foursquare or gowalla, then can watch a &#8220;corporate&#8221; video of the establishment or an uploaded video from the location. I will be interested to see how some &#8220;big box&#8221; groups use it effectively and truly engage users! BTW&#8230;you rock!</p>
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		<title>By: Mandy Vavrinak</title>
		<link>http://blog.bobbyrettew.com/2010/03/14/am-i-mayor-of-my-own-social-media-message/comment-page-1/#comment-81</link>
		<dc:creator>Mandy Vavrinak</dc:creator>
		<pubDate>Sun, 14 Mar 2010 21:50:45 +0000</pubDate>
		<guid isPermaLink="false">http://blog.bobbyrettew.com/?p=247#comment-81</guid>
		<description>Bobby, enjoying your ruminations on this topic... I think your juxtaposition of checking in vs. checking out (are we just sharing random bits about out lives or telling a larger story?) is true and compelling. Does participating contribute to our personal stories or to the corporate identity of large organizations?

One way I think smaller places can benefit... Add themselves to the location-based apps. Add menu specials as tips, for instance... :) but use them to help tell the story and market,  with the same potential as larger companies. I wish one of the places I am &quot;mayor&quot; of would reach out and offer a benefit. The first small biz locally to do that is going to get serious promos from me! :)</description>
		<content:encoded><![CDATA[<p>Bobby, enjoying your ruminations on this topic&#8230; I think your juxtaposition of checking in vs. checking out (are we just sharing random bits about out lives or telling a larger story?) is true and compelling. Does participating contribute to our personal stories or to the corporate identity of large organizations?</p>
<p>One way I think smaller places can benefit&#8230; Add themselves to the location-based apps. Add menu specials as tips, for instance&#8230; <img src='http://blog.bobbyrettew.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  but use them to help tell the story and market,  with the same potential as larger companies. I wish one of the places I am &#8220;mayor&#8221; of would reach out and offer a benefit. The first small biz locally to do that is going to get serious promos from me! <img src='http://blog.bobbyrettew.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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